Advanced AI Techniques for Personalized Customer Support Using Intelligent Chatbots

Authors

  • D. Praveen Kumar UG, Computer Science and Engineering, Dhanalakshmi College of Engineering, India. Author
  • R. Mohana UG, Computer Science and Engineering, Dhanalakshmi College of Engineering, India. Author
  • I. Pratheema UG, Computer Science and Engineering, Dhanalakshmi College of Engineering, India. Author
  • Dr S J Vivekanandan Associate Professor, Computer Science and Engineering, Dhanalakshmi College of Engineering, India. Author

DOI:

https://doi.org/10.47392/IRJAEH.2025.0393

Keywords:

Machine Learning (ML), Natural Language Processing (NLP)

Abstract

Advanced AI techniques, such as machine learning (ML) and natural language processing (NLP), have played a significant role in personalized customer care using smart chatbots. These chatbots employ customer data and past interactions to deliver tailored, context-aware responses, improving the user experience. Through understanding user intent and ongoing adaptation, AI-powered chatbots provide effective, real time support across multiple communication channels. Sentiment analysis adds more refinement to personalization by basing responses upon emotional tone. For complicated questions needing human handling, integration with Gemini API allows smooth escalation to live agents and an uninterrupted, responsive support experience. With continued advancements in AI capabilities, smart chatbots will fuel enhanced engagement, customer loyalty, and actionable business insights.

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Published

2025-05-24

How to Cite

Advanced AI Techniques for Personalized Customer Support Using Intelligent Chatbots. (2025). International Research Journal on Advanced Engineering Hub (IRJAEH), 3(05), 2654-2658. https://doi.org/10.47392/IRJAEH.2025.0393

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